QSR Media Asia Conference & Awards 2026

Register Now

How did you learn about the event?
This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.

Sponsors & Exhibitors

This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.
Please wait ...

QSR Media Asia Conference & Awards 2026

March 24, 2026 | 8:30 AM to 4:00 PM SGT | Grand Copthorne Waterfront Singapore

OVERVIEW QSR Media Asia Conference & Awards 2026

As the quick-service restaurant industry adapts to shifting expectations, advancing technology, and personalised dining, it’s clear that innovation is reshaping the future. This year, we’re gathering the industry’s most influential voices to discuss today’s key trends and explore the strategies shaping the next generation of restaurants.

The event will also spotlight the best and brightest through the QSR Media Asia Awards, recognising top brands, operators, and individuals for their achievements and contributions to innovation.

Join us in Singapore for the QSR Media Asia Conference & Awards 2026.

To check our awards page, click here.

Conference:
Mar 24, 2026

SPEAKERS/ PANELIST

Eugene Lee

Eugene Lee

CMO APAC

CHAGEE

Paul Savuriar

Paul Savuriar

Manager Business Development - APAC

GlobalData

Michael Bruce

Michael Bruce

Director of International Operations

Wendy’s

Yuto Tago

Yuto Tago

Global CEO

Hot Palette Holdings Co., Ltd

Hendy Sentiogo

Hendy Sentiogo

Founder and CEO

Baba Rafi Enterprise

Benjamin Boh

Benjamin Boh

Regional Vice President

Domino's Pizza

Ann Zhang

Ann Zhang

General Manager, APAC

Papa Johns

Amit Manocha

Amit Manocha

Group CFO

Everstone Group

Shaurya Ahuja

Shaurya Ahuja

EY-Parthenon Partner, Consumer Products & Retail

Ernst & Young Solutions LLP

Steen Puggaard

Steen Puggaard

CEO

Louis T Collection Pte. Ltd.

Craig Finney

Craig Finney

General Manager Foodservice

Kerry

Suchit Kakar

Suchit Kakar

Senior Strategist - Experience

Landor

Sean Lee

Sean Lee

Sales Director

iMin Technology

Mark Dembitz

Mark Dembitz

General Manager, APAC

Lark

Walther Buenavista

Walther Buenavista

Founder & CEO

Shawarma Shack

Josh Bell

Josh Bell

Principal & Director

Guzman y Gomez & YO-CHi SG

Erika Tangtatco

Erika Tangtatco

Marketing Head

LA Chicks

Julien Bourdiniere

Julien Bourdiniere

Senior Partner Consumer Goods & Retail Southeast Asia

Roland Berger

Alaric Sng

Alaric Sng

Director, Global Marketing

SSE Hong Kong Limited (Shake Shack)

Adora Sarah Chou

Adora Sarah Chou

Chief Marketing Officer

Guzman y Gomez Singapore

Frantz Braha

Frantz Braha

Chief Growth Officer, Co-Owner

SaladStop Group

Jayss Rajoo

Jayss Rajoo

Director of Marketing & FI

Pizza Hut Singapore

EVENTS PROGRAMME

subject to change...

8:30 AM - 9:00 AM    Networking Registration

9:00 AM - 9:05 AM    Welcoming Remarks

9:05 AM - 9:25 AM    CHAGEE: The Modern Teahouse

With more than 6,000 teahouses worldwide across eight countries, CHAGEE has rapidly scaled from a single Yunnan store to one of the fastest‑growing modern tea brands in Asia.  This session will unpack the strategic marketing, digital engagement and brand‑building decisions behind this expansion.

  • Eugene Lee, CMO APAC, CHAGEE

9:25 AM - 9:40 AM    QSR in Southeast Asia 2026: Navigating Volatility, Capturing Growth

Southeast Asia’s QSR market is entering a new phase of growth — shaped by inflation fatigue, evolving consumer behaviour, geopolitical realignment, and rapid AI-led innovation. In this session, Paul Desmond Savuriar, Business Development Manager, Southeast Asia, GlobalData Plc, will unpack the macroeconomic forces, consumer spending shifts, menu innovation trends, and competitive dynamics redefining the region’s QSR landscape.

Backed by GlobalData’s forecasts and real-world brand case studies, this session will equip operators, suppliers, and investors with actionable insights to stay ahead in an increasingly complex and competitive environment.

  • Paul Savuriar, Manager Business Development - APAC, GlobalData Plc

9:40 AM - 10:00 AM    The Future of Pizza Innovation

Talking about Papa Johns viral Croissant Pizza, this session will explore how brands can remain relevant by perpetually gathering consumer insights to deeply understand global taste preferences and develop disruptive, bold innovation. Ann Zhang, General Manager APAC at Papa Johns, will share strategies for driving innovation that resonates with consumers and delivers commercial impact. Learn how global trends can be localized effectively, and why intentional innovation is the key to ensuring your brand is ready for the fast-paced future.

  • Ann Zhang, General Manager, APAC, Papa Johns

10:00 AM - 10:30 AM    Leaders Panel

The top QSR brand leaders get together to discuss the latest challenges, trends, and opportunities in the industry.

The panel features Michael Bruce, Director of Asia Pacific, Wendy’s, representing the global burger chain known for its fresh, never-frozen beef and growing APAC ambitions; Yuto Tago, Global CEO, Hot Palette Holdings Co., Ltd, the company behind Pepper Lunch and its rapidly expanding experiential fast-casual dining concepts; and Hendy Setiono, Founder and CEO, Baba Rafi Enterprise, one of the biggest kebab chains in Indonesia with over 1,300 sites, and Benjamin Boh, Regional Vice President of Domino’s Pizza, representing the global pizza delivery chain known for its scale, digital ordering focus, and delivery-led store network across Asia Pacific.

Panelists:

  • Michael Bruce, Director of Asia Pacific, Wendy's
  • Yuto Tago, Global CEO, Hot Palette Holdings Co., Ltd (Pepper Lunch)
  • Hendy Setiono, Founder and CEO, Baba Rafi Enterprise
  • Benjamin Boh, Regional Vice President, Domino's Pizza

10:30 AM - 11:15 AM    MORNING BREAK

11:15 AM - 11:30 AM    Powering the Future of QSR: Smarter Commerce with Android Devices

  • Sean Lee, Sales Director, iMin Technology

11:30 AM - 11:50 AM    Future of Food

As health and wellness trends reshape consumption patterns, emerging treatments such as GLP-1 drugs, plant-based proteins and shifting attitudes toward alcohol are beginning to alter how, what and why people eat and drink. In this session, we explore how quickly these largely Western shifts could take hold in Asia, and what structural changes they may trigger across menus, product portfolios and customer experiences. From the rise of no- and low-alcohol alternatives to the long-term challenge of water access, this conversation looks at the trends shaping the future of food and the shifts businesses may need to consider.

  • Julien Bourdiniere, Senior Partner Consumer Goods & Retail Southeast Asia, Roland Berger

11:50 AM - 12:00 PM    What Is It Costing You to Overlook the Frontline?

In QSR, strategy is set at HQ, but results are delivered on the restaurant floor. When frontline teams lack visibility, authority, or context, the hidden costs surface in higher turnover, slower rollouts, inconsistent execution, and margin leakage across every outlet. Yet many organisations continue to treat the frontline as an execution layer rather than a strategic asset. This session explores the missed opportunities and financial impact of underinvesting in frontline empowerment — and why leading operators are shifting their operating model. From Guzman y Gomez reframing HQ as a Restaurant Support Center, to Nando’s restoring decision-making to restaurant managers, to OUE Restaurants rapidly implementing ideas from the floor, these moves reflect a structural shift.

  • Mark Dembitz, General Manager, APAC, Lark

12:00 PM - 12:30 PM    QSR and Money Panel 

What really gets a QSR brand funded today? The QSR & Money panel goes beyond the headlines, bringing investors and capital leaders together to reveal how they evaluate brands, opportunities, and risk. From emerging concepts to established players, learn what’s driving deal activity and where the smart money is heading next.

The panel features Amit Manocha, Group CFO, Everstone Group, a private equity firm whose Everstone Capital arm has backed major quick-service restaurant players including the master franchisee of Burger King in India and Indonesia; and Shaurya Ahuja, EY-Parthenon Partner, Consumer Products & Retail, Ernst & Young Solutions LLP, bringing strategic advisory in consumer and retail transformation; and Steen Puggaard, CEO, Louis T Collection Pte. Ltd and a veteran in the world of quick-service veteran with experience in an Asia-based investment platform.

Panelists:

  • Amit Manocha, Group CFO, Everstone Group
  • Shaurya Ahuja, EY-Parthenon Partner, Consumer Products & Retail, Ernst & Young Solutions LLP
  • Steen Puggaard, CEO, Louis T Collection Pte. Ltd.

12:30 PM - 1:30 PM    LUNCH BREAK

1:00 PM - 2:00 PM    AWARDS PROGRAMME

2:00 PM - 2:15 PM    The Rise of Snacking and Sauce 

Moderator:

  • Craig Finney, General Manager Foodservice, Kerry

2:15 PM - 2:35 PM    Is Your Efficiency Making Your Brand Invisible? 

The QSR industry has relentlessly optimised for efficiency. Service is now faster and smoother than ever, but efficiency is no longer a differentiator. As competitors converge, brands are pushed to compete on price and proximity, eroding loyalty and pricing power.

This session asks a different question: not “How can we be faster?” but “How can we be more memorable?” It explores a counterintuitive insight into customer behaviour: people do not remember consistency; they remember peaks. Drawing on examples from QSR and beyond, the talk offers a practical framework to focus investment where it matters most and build a brand that competes on more than speed and price.

  • Suchit Kakar, Senior Strategist - Experience, Landor

2:35 PM - 3:05 PM    Next-Gen QSR Panel

What sets apart the QSR brands scaling quickly across Asia — and sustaining momentum? This panel brings together leaders from emerging and fast-growing QSR brands that have captured consumer attention, market share, or cultural relevance in their markets. Speakers will share the stories behind their growth, the localisation strategies that matter, and how they’re navigating their next phase of expansion.

This panel will feature Walther Buenavista, CEO of Shawarma Shack, one of the Philippines’ largest grab-and-go shawarma chains with plans for international expansion; Josh Bell, Principal & Director of Guzman y Gomez and YO-CHi SG, Australian brands growing their presence in Singapore; and Erika Tangtatco, Marketing Head of LA Chicks, a fast-casual Nashville-style fried chicken chain making waves in the Philippines.

Moderator:

  • Paul Savuriar, Manager Business Development - APAC, GlobalData Plc

Panelists:

  • Walther Buenavista, CEO, Shawarma Shack
  • Josh Bell, Principal & Director, Guzman y Gomez & YO-CHi SG
  • Erika Tangtatco, Marketing Head, LA Chicks PH

3:05 PM - 3:35 PM    AFTERNOON BREAK

3:35 PM - 4:05 PM    Marketing & Gen Z Panel

Explore how QSR brands are connecting with Gen Z and driving impact through creative marketing strategies. The Marketing & Gen Z Panel brings together brand leaders and marketers to discuss how campaigns can authentically engage younger audiences, leverage social media, and turn cultural relevance into measurable growth. Gain practical insights into building brand loyalty, staying on-trend, and turning marketing initiatives into revenue while resonating with Gen Z’s values and behaviours.

This panel brings together Alaric Sng, Director of Global Marketing at Shake Shack, one of the leading premium burger chains in the world, Adora Chou, Chief Marketing Officer of Guzman y Gomez Singapore, the Australian Mexican fast-food chain known for its fast-growing footprint and strong appeal with younger consumers,  Frantz Braha, Chief Growth Officer of SaladStop Group, the Singapore-founded healthy fast-casual chain known for made-to-order salads and wraps across Asia, and Jayss Rajoo, Director of Marketing & FI at Pizza Hut Singapore, the global pizza chain’s local operator known for its dine-in and delivery-led formats.

Panelists: 

  • Alaric Sng, Director, Global Marketing, SSE Hong Kong Limited (Shake Shack)
  • Adora Chou, Chief Marketing Officer, Guzman y Gomez Singapore
  • Frantz Braha, Chief Growth Officer, SaladStop Group
  • Jayss Rajoo, Director of Marketing & FI, Pizza Hut Singapore

4:05 PM    Cocktail Party

CONTACT US

For more details, contact:

Wency Padilla

+65 3158 1386

[email protected]

SPEAKERS/ PANELIST

Eugene Lee

Eugene Lee

CMO APAC

CHAGEE

Paul Savuriar

Paul Savuriar

Manager Business Development - APAC

GlobalData

Michael Bruce

Michael Bruce

Director of International Operations

Wendy’s

Yuto Tago

Yuto Tago

Global CEO

Hot Palette Holdings Co., Ltd

Hendy Sentiogo

Hendy Sentiogo

Founder and CEO

Baba Rafi Enterprise

Benjamin Boh

Benjamin Boh

Regional Vice President

Domino's Pizza

Ann Zhang

Ann Zhang

General Manager, APAC

Papa Johns

Amit Manocha

Amit Manocha

Group CFO

Everstone Group

Shaurya Ahuja

Shaurya Ahuja

EY-Parthenon Partner, Consumer Products & Retail

Ernst & Young Solutions LLP

Steen Puggaard

Steen Puggaard

CEO

Louis T Collection Pte. Ltd.

Craig Finney

Craig Finney

General Manager Foodservice

Kerry

Suchit Kakar

Suchit Kakar

Senior Strategist - Experience

Landor

Sean Lee

Sean Lee

Sales Director

iMin Technology

Mark Dembitz

Mark Dembitz

General Manager, APAC

Lark

Walther Buenavista

Walther Buenavista

Founder & CEO

Shawarma Shack

Josh Bell

Josh Bell

Principal & Director

Guzman y Gomez & YO-CHi SG

Erika Tangtatco

Erika Tangtatco

Marketing Head

LA Chicks

Julien Bourdiniere

Julien Bourdiniere

Senior Partner Consumer Goods & Retail Southeast Asia

Roland Berger

Alaric Sng

Alaric Sng

Director, Global Marketing

SSE Hong Kong Limited (Shake Shack)

Adora Sarah Chou

Adora Sarah Chou

Chief Marketing Officer

Guzman y Gomez Singapore

Frantz Braha

Frantz Braha

Chief Growth Officer, Co-Owner

SaladStop Group

Jayss Rajoo

Jayss Rajoo

Director of Marketing & FI

Pizza Hut Singapore